We are the golfers who:

• Wave to the imaginary crowds after draining a long birdie putt
• Tip our hats to the members on the clubhouse balcony as we walk up to the 18th green after hitting our 3rd shot to 6 feet
• Shout ‘FORE!’ with our arm out pointing right as a sliced drive heads towards the next fairway
• Turn up 30 minutes before their tee time to race through a PGA Tour players’ warm up routine.
• We do practice drills at the driving range, have lessons with our ‘coach’ and own more swing aids than Tiger owns majors.
• We squeeze golf YouTube videos into our lunch breaks
• Think about just how good we’d be if our 9-5 job didn’t get in the way.

I noticed that most of the golf YouTube and social media content is made by PGA Professionals and the mainstream media. I think all of this content is brilliant, however it wasn’t relatable to. So I set out on a mission to make relatable content for the average, handicap, weekend golfer…

• Equipment reviews by a golfer with an average swing speed and who doesn’t hit it perfect every time
• Course vlogs at golf courses that are affordable but with great stories to tell
• Answering the questions golfers are asking with tests and experiments from the perspective of an average golfer